Case studies

Results, not promises

Selected campaign examples - the problem, the strategy and the numbers we delivered.

01

MOBILE GAMING STUDIO (IT) / title launch

Challenge

An Italian mobile studio with no brand presence in the Balkans and zero organic reach outside Italy.

Strategy

12 gaming creators in two waves, a custom in-game challenge with a prize pool and UGC compilations as paid creative.

3.6M

reach

9.4%

engagement

-41%

cost per install

02

Telecom / gaming activation

Challenge

Reaching the 16-27 gaming audience that ignores classic advertising.

Strategy

A live event with streamers, daily on-site content production and distribution through the creators' channels.

12k

event visitors

2.6M

video views

+64%

follower growth

03

Retail chain / seasonal campaign

Challenge

Increase revenue in physical stores during a seasonal sale.

Strategy

Local micro-influencers by region, trackable codes and geo-targeted advertising.

+23%

sale revenue

31k

codes used

5.4x

return on investment

04

ENERGY DRINK / market entry

Challenge

A new brand in a saturated category, with no distribution in major chains and no audience trust.

Strategy

Sampling through a few major influencers across the Balkans, a short-video series with one recognizable format, and paid promotion of the best content.

5.8M

reach

8.1%

engagement

+41%

sales growth in 3 months

05

PRIVATE CLINIC / educational campaign

Challenge

A sensitive topic and a premium service - the audience looks for trust, not an ad.

Strategy

An educational series with the clinic's experts, patient stories with their consent, and location-targeted advertising.

1.9M

reach

870

appointment requests

-29%

cost per inquiry

06

MUSIC FESTIVAL / ticket sales

Challenge

Ticket sales stalled six weeks before the event, with strong competition on the same date.

Strategy

Daily on-site content, creators as ambassadors of individual program days, and retargeting of viewers who watched the videos to the end.

3.2M

reach

+57%

ticket sales in 6 weeks

4.8x

return on investment